Care to Stay Home was founded in 2008 to help link senior adults with the finest, most experienced, and trusted caregivers. Offering a wide range of services, Care to Stay Home assists its clients with everything from personal care and companionship to meal preparation and transportation. What really sets Care to Stay Home apart is the unique individualized care plan and process they use to make sure seniors receive the appropriate level of care while also helping them maintain their independence.
Once a potential customer realizes the quality that Care to Stay Home offers, choosing them is a no-brainer. Zipline was hired to help get more people entering and staying in their sales funnel. Our initial review of the previous Care to Stay Home website found that users were not consistently finding their way through the sales funnel. Our testing showed that users were being lost at various points in the process, and not only were they not converting, they were not spending enough time to understand the unique sales proposition Care to Stay Home offers.